Volume-7, Number - 1  
Month: January - June, 2011
 RESEARCH
Entrepreneurial Characteristics among Women engaged in Sericulture Enterprise
Neelam Yadava,
Tata Institute of Social Sciences,
Tuljapur,
Osmanbad


Page No. 57

Purpose/Aim: The purpose of the present study was to find out the level of entrepreneurship characteristics of women who has taken sericulture as an enterprise in Uttarakhand.

Methodology/Approach : Regarding the methodology the study was conducted in Dehradun district of Uttarakhand because it is the maximum cocoon producing district. It wasfound that majority of the respondents had medium level of achievement motivation, risk taking ability, leadership ability, innovativeness towards the developmental activities and new technology in thesericulture enterprise.

Findings/Conclusion: It was observed that all the respondents were under thepurview of medium level of decision making ability, management orientation, medium level of information seeking behavior and low level of self confidence. It was observed that most of the respondents possessed favorable attitude towards self employment and income generation.

Keywords: WomenEntrepreneurship, Entrepreneurial characteristics, Sericulture